By Lydia Jane Allison
Viewership of 5.4 Million Across TV & Digital –
Up +11% vs. NFL Network’s First International Game in 2022
Average Minute Audience on NFL+ & NFL Digital Platforms Hits 291K –
Second- Highest Digital AMA for NFL Network International Game
Viewership for Sunday’s game featuring the Jacksonville Jaguars’ 25-20 win over the Buffalo Bills in London was 5.4 million viewers* (TV+Digital) – up +11% versus NFL Network’s first International game in 2022 between the Minnesota Vikings and New Orleans Saints in Week 4 (4.9 million).
Digital streaming across NFL+ and NFL digital platforms delivered an average minute audience of 291K – the second-highest digital AMA for an NFL Network International game behind only the New York Giants vs. Green Bay Packers Week 5 game in 2022. Additionally, the 291K digital AMA is up +21% versus Vikings-Saints last year (241K).
The 2023 NFL London Games conclude with the Baltimore Ravens vs. the Tennessee Titans on Sunday, October 15 at 9:30 AM ET from Tottenham Hotspur Stadium, EXCLUSIVELY on NFL Network and available across all devices on NFL+. Overall, the 2023 International Series includes three games in London and two upcoming games in Frankfurt, Germany (Miami Dolphins vs. Kansas City Chiefs on Sunday, November 5 at 9:30 AM ET and Indianapolis Colts vs. New England Patriots on Sunday, November 12 at 9:30 AM ET), both of which air EXCLUSIVELY on NFL Network and available across all devices on NFL+.
*The 5.4 million viewers on TV+Digital number does NOT include OTA viewership from the Jacksonville and Buffalo markets
ABOUT NFL MEDIA
NFL Media is comprised of NFL Network, NFL RedZone, NFL Films, NFL.com, the NFL app, NFL+ and streaming service, the NFL Channel.
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