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NFL Network announces Patriots-Buccaneers Thursday Night Game drew 16 Million Viewers across all Media platforms

Television Viewership on CBS and NFL Network Up 28%

THURSDAY NIGHT FOOTBALL on Thursday, October 5 featuring the New England Patriots beating the Tampa Bay Buccaneers in Week 5 was seen on an average minute audience basis by 16.0 million viewers across all platforms, including CBS Television Network, NFL Network, Amazon Prime Video, NFL Digital and CBS digital platforms.

THURSDAY NIGHT FOOTBALL is produced by CBS Sports. CBS sells and airs the national commercials for CBS THURSDAY NIGHT FOOTBALL games across every platform, creating incremental value and distribution for CBS clients and sponsors.

Last night’s telecast on CBS and NFL Network delivered a 28% increase in viewership from last year’s comparable Week 5 game.  The New England-Tampa Bay game was seen by an average of 15.434 million television viewers (12.073 million for Arizona-San Francisco; 10/06/16), according to Nielsen live plus same day national ratings. The average digital audience for last night’s THURSDAY NIGHT FOOTBALL game across Amazon Prime Video, NFL Mobile from Verizon, Watch NFL Network, the NFL app on Microsoft, NFL Game Pass (International) and on CBS digital platforms was 525,000.

Television viewership of the New England-Tampa Bay game peaked at 17.575 million viewers from 9:30-10:00 PM, ET.

TNF on CBS and NFL Network won in primetime, handily beating the other networks. CBS/NFL Network’s primetime viewership for Thursday Night of 14.285 million was +350% ahead of FOX (3.172 million), +169% ahead of NBC (5.309 million) and +146% ahead of ABC (5.818 million).

In total, CBS and NFL Network’s coverage of the New England-Tampa Bay game was watched in all-or-part by 47.462 million viewers on television, with a minimum of one minute viewed. In total, 2.1 million viewers initiated a stream of THURSDAY NIGHT FOOTBALL across all digital properties.

Amazon Prime Video reached a total of 1.7 million combined viewers worldwide for the NFL Thursday Night Kickoff pregame show and the New England-Tampa Bay game. For the THURSDAY NIGHT FOOTBALL game alone, 1.5 million worldwide viewers initiated a stream on Amazon Prime Video. The average worldwide audience watching THURSDAY NIGHT FOOTBALL for at least thirty seconds on Amazon Prime Video was 391,000 with each viewer watching an average of 50 minutes.

For a complete listing of all the ways to watch THURSDAY NIGHT FOOTBALL, please visit NFL.com/TNF.

 

PRESS RELEASE WRITTEN BY

CBS Sports:

Dan Sabreen

NFL Network:

Andrew Howard

Amazon:

Rena Lunak

COURTESY NFL COMMUNICATIONS, NFLmedia.com, CBS Sports NFL NETWORK & Amazon